Are You Looking for a Creative Way to Launch New Products and Supporting the Restylers Who Help Promote Our Industry?
SEMA Professional Restylers Organization (PRO) is looking for PRO Manufacturers to donate parts or offer parts at a discounted price to applicants in the 6th annual PRO Cup Challenge. This is a fantastic opportunity for your company to highlight your products where we attract the best-in-class Restylers and Retailers from around the globe.
Also, you may have a new product launch that coincides with the Pro Cup Challenge contestants build outs and this is a perfect opportunity to get additional press coverage outside your traditional booth at the 2024 SEMA show, with little out of pocket costs.
By completing the following form, your details will be shared with PRO Cup Challenge applicants who are looking to complete their build packages.
Below you will find more details about the parameters to the PRO Cup Challenge, click “Next” to complete the form!
PRO Cup Challenge Guidelines
All applicants must comply with the below parameters:
- Select a common vehicle and install a package of accessories designed to be attractive to a wide range of vehicle buyers that is easily repeatable and profitable for both the Restyler and the dealer.
- Maximum labor hours of 40 hours per package installed.
- Wholesale cost no more than $12,500 to the dealer
- Must be present to discuss builds in the PRO Cup Challenge Booth at the 2024 SEMA Show during the PRO Happy Hour on Wednesday, 11/6/24, from 4-5pm PT.
Up to 6 Restylers will be selected to compete. If selected, SEMA will provide:
- Designated exhibit space in the West Hall
- Help with transportation of vehicle to and from the SEMA Show
Competitors will be graded on several pre-determined criteria by a panel of judges with the winner announced Wednesday at the PRO Booth Happy Hour. Show attendees will have opportunity to vote for the "People's Choice" Award at the PRO booth until 2 pm on Wednesday, and the winner of the People's Choice Award will be announced in the booth during the PRO Happy Hour on Wednesday afternoon from 4:00 p.m. to 5:00 p.m.